Most people think marketing is about gut feelings, creativity, and throwing spaghetti at the wall.

But that’s NOT how the pros do it.

🔥 The real secret to dominating network marketing? 🔥

📌 Test. Test again. Then test some more.

Because here’s the deal:

🚀 The best marketers don’t guess. They let data make the decisions.
🚀 The top earners don’t assume. They test, tweak, and optimize.
🚀 The most successful network marketers don’t just work harder. They work SMARTER.

So today, I’m going to walk you through how we used A/B testing to create a marketing system that crushes—and how you can use the same strategies to grow your NetWave business.

Let’s get into it. 👇

1. If You Don’t Test, You’re Guessing (And Guessing is Expensive)

When I was launching Million Dollar Weekend, I had 50 book cover options from my publisher.

I could’ve picked one randomly and moved on. But instead, I tested them.

James Clear (author of Atomic Habits) tested 300 different book covers before he found the one that sold millions of copies.

🔥 Lesson: Your success is determined by the details.

In network marketing, most people never test anything.

❌ They don’t test different social media content.
❌ They don’t test different outreach messages.
❌ They don’t test different sales scripts.

And guess what?

📌 They stay stuck.

The top 1% in NetWave? They tweak, refine, and optimize EVERYTHING.

2. The $377 Facebook Ad That Made a Million-Dollar Decision

To find the best book cover, I ran a cheap $377 ad test on Facebook.

✅ 7.8M impressions
✅ 50,000 clicks
✅ 5 rounds of testing

And after ALL that, the “snapping fingers” cover won. 💡

Here’s how you can apply this to your business:

1️⃣ Set up small ad tests. If you’re running Facebook or Instagram ads, spend $10-$20 a day testing different headlines, images, and angles.
2️⃣ Run two versions of your opt-in page. See which one gets more conversions.
3️⃣ Test different DM scripts. Send 50 of version A and 50 of version B. Which gets more responses?

💡 Tiny tests = massive breakthroughs.

3. “Broken Door” Problem: What’s NOT Working in Your Business?

For YEARS, I had the wrong subtitle for my book:

📌 “Build a business so quickly there’s no time to chicken out.”

It felt “good enough,” so I ignored it.

👀 BIG mistake.

I polled my audience, tested a few options, and the clear winner was:

✅ “The surprisingly simple way to launch a 7-figure business in 48 hours.”

That one small tweak made my book way more appealing.

Ask yourself:

📌 What’s the “broken door” in your business you’ve been ignoring?
📌 Where are you leaving money on the table because you’re settling for “good enough”?
📌 What one small change could make a MASSIVE difference?

4. If You Blend In, You’ll Be Ignored

When I told my publisher I wanted a bright green book cover, they freaked out.

📌 “No one in business uses green!”
📌 “It’s bad luck!”
📌 “It’s too risky!”

And that’s EXACTLY why I did it.

💡 When I tested the mockups, the green popped. It stood out. It grabbed attention.

In network marketing, most people copy what everyone else is doing.

❌ Same pitches.
❌ Same messages.
❌ Same “work-from-home” content.

And guess what?

📌 They get ignored.

The best marketers STAND OUT.

💡 They position themselves differently.
💡 They use bold, attention-grabbing hooks.
💡 They aren’t afraid to break the mold.

🔥 If you don’t stand out, you don’t sell. 🔥

5. The Bigger the Text, The Bigger the Paycheck

One last thing we tested? The book title size.

Dan Martell gave me one piece of advice:

📌 “Look at your book from across the room. Can people read the title?”

The answer was no. So we made it bigger, bolder, and easier to read.

💡 In network marketing, people need to understand your offer INSTANTLY.

🚀 If your profile doesn’t clearly show what you do → You’re losing sales.
🚀 If your message is too complicated → People won’t respond.
🚀 If your CTA isn’t bold enough → People won’t take action.

Clarity = Conversions.

How to Apply This to NetWave (Right Now)

Step 1: Test your first impression.
👉 Show your social media profile to 5 people.
👉 Ask: “What do you think I do?”
👉 If they don’t know immediately, fix it.

Step 2: Test your outreach messages.
👉 Write two versions of your outreach message.
👉 Send 50 of each.
👉 Track which one gets more responses.

Step 3: Test your funnel.

👉 Try two different opt-in pages.
👉 Send traffic to both.
👉 Keep the one that converts better.

Step 4: Test your content hooks.
👉 Post 5 different types of content.
👉 See which one gets the most engagement.
👉 Double down on what works.

Testing = Growth

Most people GUESS their way through business.

The top 1%? They test their way to the top.

🔥 Don’t assume. Test.
🔥 Don’t guess. Test.
🔥 Don’t wonder. Test.

The difference between staying stuck and breaking through isn’t working harder.

📌 It’s testing smarter.

If you’re serious about scaling your business without guessing, struggling, or wasting time…

🔹 Apply to NetWave today.

🔥 Let’s build a business that actually works. 🔥

What’s ONE thing you can test in your business this week?

Drop a comment and let’s make it happen. 🚀