Let’s get one thing straight…

If you’re trying to build a network marketing business using content, but it feels like you’re running in circles—

❌ Posting every day but getting crickets…
❌ Spending hours creating content that no one engages with…
❌ Watching other people blow up while you feel stuck…

Then listen up.

Because this ONE mistake is probably what’s killing your content strategy before it even has a chance to work.

And if you don’t fix it, you’ll stay stuck while the top earners lap you.

The #1 Content Mistake That Keeps Network Marketers Stuck

💀 Most struggling marketers make the same critical mistake:

👉 They pick a platform BEFORE understanding their audience.

They say things like:
❌ “I’m going to grow on Instagram!”
❌ “I should probably start a YouTube channel.”
❌ “I need to be on TikTok, right?”

🚨 WRONG. 🚨

🔥 Your audience determines your platform. NOT the other way around. 🔥

Here’s the deal:

💡 There are fish in every pond (buyers on every platform).
💡 But which pond has the HIGHEST density of your fish?
💡 That’s where you need to start.

If you get this wrong, it doesn’t matter how much content you create.

🚀 You’ll be talking to the wrong people in the wrong place, and your business will never grow.

The NetWave “Fish in the Right Pond” Framework (So You Actually Get Results)

Instead of randomly choosing a platform and hoping for the best, do this instead:

Step 1: Confirm Your Ideal Viewer Avatar (IVA)

Before you create a single piece of content, answer this:

💡 Who is your dream prospect?

If you could create them in a lab and sit them in a chair in front of you, who would they be?

✅ What’s their age range?
✅ What do they care about?
✅ What’s keeping them up at night?
✅ What problems are they desperate to solve?
✅ What content are they already consuming?

🔥 If you don’t know this, STOP. Don’t make another post until you do. 🔥

Step 2: Find Out Where They Hang Out (Your Ideal Platform)

Once you know who your audience is, you need to find out where they spend the most time online.

👉 Are they professionals who want to build a side income? → LinkedIn & YouTube
👉 Are they younger, into lifestyle content & fast results? → TikTok & IG Reels
👉 Are they stay-at-home parents looking for financial freedom? → Facebook Groups & YouTube

🔥 Every audience exists on multiple platforms, but you want to start where they are MOST concentrated. 🔥

🚨 Mistake to Avoid:
❌ Don’t just assume you need to be on Instagram because “everyone else is.”
❌ Don’t start a YouTube channel because you like watching YouTube videos.

💡 Find where YOUR fish are, then fish there.

Step 3: Choose ONE Hero Format (And Stick to It)

Once you pick your platform, the next mistake people make is trying to do too much at once.

🚨 They start a YouTube channel, post on Instagram daily, experiment with TikTok, and write a blog… all at the same time. 🚨

And what happens?

💀 They burn out.
💀 They produce weak content.
💀 They never gain momentum anywhere.

🔥 Here’s the fix: PICK ONE FORMAT & MASTER IT.** 🔥

💡 Best Content Formats by Platform:
✅ Instagram & TikTok → Short-form video (Reels, TikToks, Shorts)
✅ YouTube → Long-form video (10+ minute deep-dive content)
✅ LinkedIn & Facebook → Written posts + short video content

Why video?

Because video builds trust 10X faster than text or images.

✅ People can see your face.
✅ They hear your voice.
✅ They connect with you instantly.

🔥 If a picture is worth 1,000 words, a video is worth 1,000 pictures. 🔥

Step 4: Commit & DOMINATE Before Expanding

Once you pick your platform and format, here’s what you need to do next:

🚨 Do NOT switch platforms or formats for the next 6 months. 🚨

✅ Go all in.
✅ Refine your messaging.
✅ Get better at creating content.
✅ Learn what works and what doesn’t.
✅ Focus all your effort on mastering ONE thing.

🔥 Success doesn’t come from doing everything. It comes from doing ONE thing, consistently, until you dominate. 🔥

💡 Example:

🚀 If you choose Instagram Reels → Post daily for 6 months.
🚀 If you choose YouTube → Drop 1-2 high-value videos per week for 6 months.
🚀 If you choose LinkedIn → Post high-value written content 3-5X per week for 6 months.

📌 Only AFTER you master ONE platform should you expand to others.

🚀 This is why NetWave marketers grow 3X faster than the average network marketer.

The Biggest Content Mistakes to Avoid (So You Don’t Waste Time)

💀 Mistake #1: Choosing a Platform Before Understanding Your Audience
❌ If you don’t know who your ideal prospect is, you’ll waste time creating content that never lands.

💀 Mistake #2: Trying to Be Everywhere At Once
❌ Focus on ONE platform first, dominate it, then expand.

💀 Mistake #3: Posting Randomly Without a Strategy
❌ Your content should lead your audience somewhere → A DM conversation, an opt-in, or a sale.

💀 Mistake #4: Giving Up Too Soon
❌ It takes consistent effort over months to build momentum. Stick with it.

🔥 Avoid these mistakes, and you’ll blow past 97% of struggling network marketers. 🔥

Why NetWave Marketers Win (While Others Stay Stuck)

Most network marketers are guessing their way through content creation.

They:
❌ Post randomly with no system.
❌ Waste time on platforms that don’t have their audience.
❌ Try to do everything at once and end up doing nothing well.

🔥 NetWave marketers play a different game. 🔥

✅ We know exactly who we’re talking to.
✅ We create content where our audience ALREADY spends time.
✅ We focus on ONE platform & format until we dominate.

And that’s why our team grows 3X faster than traditional network marketers.

Ready to Build a Network Marketing Business That Attracts Prospects Like a Magnet?

If you’re tired of:
❌ Creating content that doesn’t get engagement.
❌ Feeling stuck, overwhelmed, and unsure where to focus.
❌ Not seeing leads come in consistently.

Then it’s time to do things the NetWave way.

📩 Click below & let’s talk.

🚀 Join the NetWave movement & start building your business the SMART way—every single day! 🚀